As senior vice president of sales administration, Michelle Coffield is responsible for managing all retail deal processing activity for Forsythe Solutions Group and Forsythe McArthur Associates, including contract preparation, revenue and expense accruals by transaction, and the booking of gross profit margin for all sale and lease transactions. Sales administration supports Forsythe’s national sales force, processing transactions that represent hundreds of millions of dollars in revenue.
Coffield has served Forsythe’s sales administration area for 18 years, in positions of increasing responsibility. Coffield's extensive knowledge of the company and of the industry has proven invaluable, as over the years she has initiated many process and productivity improvements in sales administration and other areas. Prior to joining Forsythe, she spent two years in sales with the Metropolitan Insurance Company.
Coffield earned her bachelor’s degree in business administration from Illinois State University.